The company is supporting the team, who play in the 2nd Division ‘Reto Iberdrola’ of Spanish women’s football, for the third consecutive year
El Pozo Alimentación renews its sponsorship of Alhama Women’s Football Club, the only team from Murcia currently playing in the 2nd Division RFEF ‘Reto Iberdrola’ (professional football category), for the third consecutive year. During the 2021-2022 season, the players at Alhama ElPozo Football Club, coached by Randri García, will wear the ElPozo and BienStar brands on their sports kits.
The brand will also feature in the club’s advertising, on social media and on the pitch side billboards at José Kubala stadium in Alhama de Murcia, where El Pozo Alimentación has its headquarters and where training sessions and matches are held. The company will also sponsor the club’s category B, C and D women’s teams, made up of players between the ages of 6 and 18.
Alhama ElPozo will return to the second tier of Spanish women’s football. They are the most important women’s team in the Region of Murcia and last season they qualified for the promotion phase to 1st Iberdrola (group format), finishing fourth.
The squad, which began training last Tuesday, is made up of twenty players, six of whom joined the team this summer and the remaining fourteen are continuing after renewing their contracts. The competition will start on 5 September and end on 29 May, after a total of thirty fixtures.
ElPozo Alimentación is strengthening its collaboration with sport, which is one of the basic pillars of its policy due to the values it represents and transmits, and is supporting women’s sport, a category in which it is already present thanks to other initiatives such as the women’s cycling race the CERATIZIT Challenge by La Vuelta 21, part of La Vuelta a España, and the Carrera de La Mujer, the largest women’s sporting event in Europe.